2022 Education Schedule

Learn new skills and update your credentials during Green & Growin’ Education. More than 100 hours of top-quality training, specialty seminars and workshops fill the 2022 schedule. Sessions for pesticide applicators, landscapers and retailers are listed under the tracks below. Many sessions offer Continuing Education Credits toward a variety of industry licenses and certifications.

*All CEUs have been applied for and are awaiting approvals. 

*Session speakers and descriptions are subject to change.

CEU Key
Continuing Education Credits (CEUs)

Look for these icons in the education session descriptions to ensure you can earn continuing education credits toward your state or national accreditations. Some CEUs may be pending approval.


LC Landscape Contractor License (NC) - Technical CEU


LCB Landscape Contractor License (NC) – Business CEU


LA Landscape Architect License (NC)


IC Irrigation Contractor License (NC) – Technical Irrigation CEU


ICB Irrigation Contractor License (NC) – Business CEU


ISA International Society of Arboriculture - Certified Arborist


PA Pesticide Applicator License (NC)


NALP National Association of Landscape Professionals – Landscape Industry Certified


SAF Society of American Foresters

Monday & Tuesday Specialty Classes & Certifications

Class sizes are limited. You must register in advance.

 

Essential Pruning Techniques *NEW*

January 10, 2022

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8:30 AM – 11:30 AM
Instructor: Dr. Larry Mellichamp

Pruning is the art and science of removing branches from trees and shrubs to create a desired effect on growth and appearance. Knowing the who, what, when, where, and how or pruning is the art of applying the basic scientific knowledge of plant growth. This workshop will address the basic tools and techniques of pruning, using live examples; and directly applicable power point presentation on how plants grow. I guarantee you will learn something new in this basic workshop that will help you in your landscape maintenance or nursery program. It will not specifically include grafting or propagation.

Lunch included.

North Carolina Pesticide License Course & Exam

January 10-11, 2022

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Monday, Jan. 10:
8:30 AM – 5:00 PM (Core Safety Training and NC Laws; lunch included)
Tuesday, Jan. 11:
8:30 – 11:30 AM(Ornamental and Turfgrass Training; lunch included)
1:00 PM – 5:30 PM (NC Pesticide Applicators Licensing Exam – administered by NCDA&CS)
Instructors: Dr. Wayne Buhler, NCSU; Tom Bowman, NCSU; Cliff Ruth, NCSU; Tyler Harran, NCDA&CS

 

This 1½-day course conducted by NC State Extension prepares prospective applicators for the private and commercial applicator certification exams. Two study manuals will be shipped to participants upon registration. We strongly recommend those study manuals are read and reviewed before the course. Course registration fee includes the cost of study manuals along with lunch on Monday and Tuesday.

Course registration fee includes cost of study manuals along with lunch on Monday and Tuesday.  Registered attendees will also be invited to attend the Tuesday keynote session.

Test fees are not included and must be paid by cash or check only directly to NCDA at time of testing.  NCDA will offer any exam type, including Core and Ornamentals/Turf to registrants.

*Registration for this session will close on December 17, 2021

Lunch included on Monday and Tuesday.

 Fundamentals of Design Graphics *NEW*

January 10, 2022

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8:30 AM – 4:30 PM
Instructors: Richard Ludwig & Bill Slack, Landscape Design Workshops

Course provides intense, hands-on instruction in design illustration and graphics.  The full-day workshop offers participants bold yet efficient strategies to communicate design concepts on paper.  This course is recommended for landscape professionals who wish to improve their design marketing abilities and drawing skills.  All drawing supplies and course materials are included.

Drafting supplies provided: circle template, 30-60-90 triangle, drafting vellum, 4B,2B,2H,4H graphite pencils, eraser, erasing shield, pencil sharpener

Morning Session

  • From Mediocre To Magnificent – what is outstanding landscape design
  • Fundamentals Of Speed Graphics – using your equipment to quickly communicate your ideas on paper
  • Bold Yet Efficient Symbols – hands on exercise to create striking trees, shrubs, groundcovers and hardscapes
  • Making Your First Impression Count – creating crisp, architectural lettering

Afternoon Session

  • Selling your design – step by step recipe to wow your client and close the sale
  • High Speed Title Blocks And Plant Lists – strategies that save time and effort yet produce professional results
  • Elaborate Symbols – learn how to draw sophisticated symbols that create punch and interest in a fraction of the time
  • Putting It All Together – a final project that ties together everything that you have learned during the workshop

Lunch included.

 

OSHA/NALP 10-Hour Construction Safety Course

1½-day session

January 10-11, 2022

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Monday, Jan. 10
8:30 AM – 5:00 PM
Tuesday, Jan. 11
8:30 AM – 11:30 AM                   

Instructor: Joe Lewis, Growth and Development Manager, Environmental Services, Inc. (EMI)

Designed by the National Association of Landscape Professionals and approved by the Occupational Health and Safety Administration, this course provides managers and field employees with in-depth information on the prevention of workplace hazards, workers’ rights, employer responsibilities, filing complaints, and more. This is your one-stop shop for in-depth safety education. After finishing the course participants will receive the 10-Hour Construction Completion Course Card and a certificate from NALP.

 

Lunch included on Monday and Tuesday.

NCMA Level 1 Segmental Retaining Wall Certification Course *NEW*

January 10, 2022

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1:00 PM – 5:00 PM
Instructor: Brad Stowe

This course teaches installers fundamental SRW installation guidelines, material and system component properties, soils and compaction, the effect of water, and site practices. Upon completion, attendees will have completed the first step for a Retaining Wall Contractor to become NCMA Certified.

NC Certified Plant Professional Exam *NEW*

January 10, 2022

 

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1:00 PM – 5:00 PM
CPP Written Exam & Plant ID

*Registration for the CPP Exam will close on December 17, 2021

All registrants will need to complete a separate CPP Application and follow CPP Program Guidelines to be approved to sit for the exam.  Once you have registered for the exam, you will be contacted directly with the CPP Application Form and Professional Reference Form.  These documents will need to be completed and returned by December 31st.  

For specific questions, please contact education@ncnla.com.

 

 

Creating the Ultimate Landscape Design *BACK BY POPULAR DEMAND*

January 11, 2022

 

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 8:30 AM – 4:30 PM
Instructors: Richard Ludwig & Bill Slack, Landscape Design Workshops

Developed for landscape professionals wanting to enhance their design philosophy to create plans that are stunning, unified and functional. Class takes an architectural approach and emphasizes topics such as form composition and lines of force. In addition, the course weaves sustainable, earth-friendly principles into traditional design. This hands-on workshop provides extensive training in design theory; moving from a basic understanding to creating a master plan in just one day. Improve your skills as you create and sell  beautiful, practical, profitable, earth-friendly design solutions to your client.

Drafting supplies provided: circle template, 30-60-90 triangle, drafting vellum, 4B, 2B, 2H, 4H graphite pencils, eraser, erasing shield, pencil sharpener

Morning Session

  • Practical, profitable principles of design for the landscape professional
  • The client interview and speedy site analysis – making the most of what they have
  • Setting you apart:  An architectural approach to design
  • Lines of force:  The ultimate design tool

Afternoon Session

  • Designing vs. decorating
  • Form composition
  • Marketing and selling your design ideas
  • Putting it all together:  Final project

Lunch and Keynote included.

Adult First Aid/CPR/AED Certification Course

January 11, 2022

 

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1:00 PM – 5:00 PM
Instructor: Joe Lewis

Learn how to recognize and care for a variety of first aid emergencies including burns, cuts, scrapes, and sudden illnesses. You’ll also learn about treating head, neck, and back injuries, as well as heat and cold emergencies. Finally, you’ll learn how to respond to breathing and cardiac emergencies for people over 12 years of age. Successful students will receive a certificate for Adult First Aid/CPR/AED, valid for two years.

Tuesday Education Tracks

Don’t miss the Tuesday keynote speaker, Dr. Charlie Hall, Texas A&M University, from 12:00 – 12:50 PM.  Learn more here.
TUESDAY JANUARY 11

8:30 – 9:20 AM

Succession Planning Options & Opportunities
Kurt Bland, Bland Landscaping

Matt Bland, Bland Landscaping

  Green Industry entrepreneurs rarely enter the business world with a plan in mind of how to one day transition the business they build. We tend to focus on the immediate needs of growth and reinvestment, until one day it occurs to us that the responsibility of succession planning is upon us or may even have begun to pass us by. Brothers Kurt and Matt Bland will speak on the topic of Succession Planning Options and Opportunities for landscaping companies. They will share from their experiences of growing up in a family business, transitioning ownership between generations, and recapitalizing to build a commercial landscaping platform company by working with private equity to scale their family led business to new heights their parents never imagined.
   

9:30- 10:20 AM

Avoiding Legal Landmines During Periods of Leave
Janice Lane, Jones Insurance Agency

Leslie Aldrich, Job Ready Services                                                                                                                                                                          

 

Understanding employee leave and knowing that there are no one-size fits all when it comes to employee leave.

Employers often find themselves in legal entanglements regarding the administration of leave policies. We often receive questions about how or whether the employer is required to provide different types of leave, how different types of leave intersect, and the impact of making employment decision while someone is on leave, for example.

We’ll Learn About

  • Family Medical Leave Act (FMLA)
  • Americans with Disability Act (ADA)
  • Job Descriptions
  • Return to Work/Light Duty
   

10:30 – 11:20 AM

Building a Trusting Team and Creating Clean AIR
Conrad Hayter, CPCC, PCC Leadership and Team Development Coach                                   

Shannon Salentine, MPH, CPCC, PCC Leadership and Strategy Coach

  This course offers practical approaches and tools to help leaders build their teams. Participants will understand the four elements of trust and how leaders use these elements to create relationships.  Additionally, participants will explore how they can lead from Authenticy, Intentionality and Responsibility for the sake of building skillful, empowered teams.
   
11:30 AM – 12:50 PM Lunch & Keynote Learn more here.
   

1:00 – 1:50 PM

Employer Sponsored Benefit Plans – Benchmarking and Changing Expectations
Joe Gupton, Jones Insurance Agency
 

We will discuss how companies can learn more about how their benefit offerings compare to those of their competitors. With all the challenges of finding and keeping qualified employees, compensation and benefits are typically front and center when applicants are considering where they choose to work. We will focus on how employers may be able to get a competitive edge without overspending on benefit plans.

  • Tax advantaged benefit offerings
  • Non-insurance based benefits
  • Trends in health insurance designs
  • Balanced Funding
  • Self-Funding
  • Referenced Based Pricing Plans
   

2:00 – 2:50 PM

Workforce Development and Resources for Employers
Jazmin Albarran, Seed Your Future
  Seed Your Future is an industry-led organization dedicated to increasing awareness of horticulture and horticultural careers.  Learn what SYF is doing to help you find employees.  Come to provide SYF with your thoughts on what you need to hire new staff.
   

3:00 – 3:50 PM

Organizational Development
Ken Thomas, Envisor Consulting
 

Why is it that some companies grow to market leadership while others get stuck along the way? Only a small portion of landscape and irrigation companies grow beyond one million dollars and of the ones that do, most get stuck never realizing their business dreams. It’s not enough to be a great landscape technician. The key to business and financial success is in becoming a great landscape business person. Great business people understand the keys to building an empowering and scalable organization. 

In this session, Ken Thomas of Envisor Consulting will share their insights around organizational development learned through the lens of business ownership and their exposure to market leading companies throughout the country.  Attendees will gain a better understanding of the keys to organizational success including: 

  • The Business Lifecycle- Growing to Maturity
  • The basics of Organizational Development – The Green Dot System
  • Start Clean Finish Clean- The Business Process

Get prepared to scale your company to the next level!

TUESDAY JANUARY 11

8:30 – 9:20 AM

How to Avoid Hiring a Work Comp Claim – “Test Driving” New Employees
Joe Gupton, Jones Insurance Agency         

Leslie Aldrich, Job Ready Services

 

In this discussion, we will talk about how employers can implement a compliant screening process that can identify applicants that may not be able to meet the physical requirements of your employment. In most cases, a good employee in a labor based position is more valuable than a single piece of equipment. However, that new piece of equipment will come with a warranty and an opportunity to test it out before you put it in on your jobsite. Unfortunately, new employees don’t come with warranties or test drives, but what if you could get a peek “under the hood” before you put them to work?

 

  • Avoid hiring someone else’s Worker’s Compensation claim
  • How to establish “Fit-For-Duty” testing
  • Compliant hiring processes
  • How to get injured employees back to work (Return to Wellness)
  • Compliant communication with applicants, new hires and existing employees
   

9:30 – 10:20 AM

Build Your Brand . . . Build Your Value!
Wendy Coulter, Hummingbird Creative Group, Inc.
 

Building Professional and Personal Value through Branding 

Whether you are a business owner, an executive, a company representative, or a job seeker, the fundamentals of branding can help you gain effectiveness in reaching your growth goals. Wendy Coulter will share how to use brand insights to have a better understanding of culture, customer needs, perceptions and competitive advantages. She will share how brand insights can help you develop a unique style, character and voice, define your differentiation, create emotional ties in your business and personal relationships, and in turn build loyalty of customers, colleagues and business leaders. By building a strong brand and living your unique brand promise, you will build more value and sustainability to lead to greater success.

Takeaways include:

  • How articulating differentiation grows brand value and sustainability
  • Understanding how to develop brand messages that resonate
  • How to build brand advocacy 
  • Actions to create the foundation for building an effective brand
   

10:30 – 11:20 AM

Building Your Recruitment Pipeline
Kelly Dowell,  Keldo Digital
  Finding a reliable work force is TOUGH. If you’re feeling defeated and frustrated when it comes to recruiting and hiring in your business, you’re not alone. This session will present recruiting secrets to help you recruit like a pro.
   
11:30 AM – 12:50 PM Lunch & Keynote Learn more here.
   

1:00 – 1:50 PM

Improve Your Website with Data, not Gut Feel
Timothy Howard, Clarity Connect
  All too frequently we make marketing decisions, including changes to our websites based on gut feel. Although, there is a place for that, we really should be making changes to our websites and e-marketing based on data including A/B Testing and Google Analytics. We will wrap up with a quick discussion on website ADA compliance and some quick steps you can take to start to have a more accessible website.
   

2:00 – 2:50 PM

Commercial Landscaping with a Twist: Importance of Forming Cross-Specialty Business Partnerships
Leanne Kenealy Atkins, Dynamic Plants
  Horticulturist, propagator, and self-professed plant nerd Leanne Kenealy Atkins wasn’t looking for a job in commercial landscaping. But as part of a new generation in the green industry, she’s found a twist on the traditional concept that gives her flexibility and the chance to use all her skills. She designs and maintains small-scale green spaces alongside landscape contractors and designers. The landscaping companies keep the big jobs that are profitable for them, while she handles the smaller spaces and finishing touches. It might be creating showy, seasonal containers, planting a green wall, or designing and maintaining shared vegetable beds. This collaboration lets Leanne and her partner companies focus on the maintenance they’re best at providing, fills gaps in service, and helps them work together to wow their clients. Join Leanne as she shares her experience building a profitable, landscape-adjacent business concept.
   

3:00 – 3:50 PM

 
AmericanHort: State of the Industry
Craig Regelbrugge, AmericanHort
Hear from Craig Regelbrugge, AmericanHort, Executive Vice President of Advocacy, Research, & Industry Relations, on where our industry stands today and what the future holds.  Craig will provide insights on how to plan and navigate the environment of strong spring sales, record government stimulus, and the business and regulatory challenges and opportunities that lie ahead. An emphasis will be placed on H-2A and H-2B visa policy updates.

 

TUESDAY JANUARY 11

8:30 – 9:20 AM

 

LEAN – Winning Through Production Efficiency
Ben Gandy, Envisor Consulting
 

With limited availability and rising labor rates, it is becoming harder every day to achieve desired margins.  Today’s challenging labor environment is forcing business leaders to refocus on field level productivity in order to get a higher return on every hour invested.  

Successful companies are learning to do more with less. Not by working harder but working smarter. In this presentation Envisor’s Ben Gandy will present best practices learned from some of the world’s top productivity experts in how to identify and eliminate waste in landscape production.

   

9:30 – 10:20 AM

Weed Management in Color Beds

Joe Neal, Ph.D., NCSU

  In this presentation Dr. Neal will review the steps necessary to develop a cost-effective weed management plan for color beds.  Because herbaceous annuals and perennials are sensitive to many herbicides, weed management is more challenging than in woody plant beds.  A weed management plan for color beds will include (1) site preparation to control perennial weeds, (2) properly applied mulches, (3) careful selection and use of herbicides, (4) sanitation to prevent weeds from spreading into the plantings, and (5) robust growth of the ornamental plants to exclude late-germinating weeds. 
   

10:30 – 11:20 AM

Perennial Favorites Get an Upgrade

Kata Kress Wallace, Walters Gardens

  Sticking with plants you know is a good strategy. You know how they’ll perform and what it takes to maintain them, and they’re often longtime favorites. But what if those longtime favorites got an upgrade? What if they were familiar, yet performed better and were easier to maintain?  Walters Gardens, Inc. has an intense breeding program in herbaceous perennials, along with a research and trialing department. New cultivars undergo a rigorous and lengthy selection and evaluation process before they’re introduced to the market. Their newer selections not only bring improved flower qualities like color or size, but also offer improvements in habits, disease resistance, and blooming traits. This presentation compares well-used cultivars to newer ones and highlights the benefits of going with the upgrade. It also includes how to care for these cultivars and outlines expectations for landscape crews charged with maintaining them. With improved cultivars, you can achieve the looks you want with reduced maintenance and longer-term success. 
   
11:30 AM – 12:50 PM Lunch and Keynote Learn more here.
   

1:00 – 1:50 PM

Creative Color in the Landscape

Jeff Gibson, Ball Horticulture

 

How can you move your landscape color business to the next level?

Learn the tips, techniques, and solid annual, perennial landscape color options that are sure to impress your customers!

   

2:00 – 2:50 PM

Permaculture in the Green Industry
Jennifer Verprauskus, BareRoot Designs, AVL
  Learn how to bridge the gap between traditional landscape practices and self-sustaining systems taught in Permaculture. Successful landscape design creates holistic spaces that are aesthetically pleasing, balanced and where every piece of the landscape is maximally used to benefit the system as a whole. We’ll explore ways of selling permaculture design concepts, learn about unique plants that are integral to these systems and how a well-designed landscape that values diversity benefits all which surrounds it.
   

3:00 – 3:50 PM

Mycorrhizae, an Easy-to-use Tool for Success in the Landscape
Blair Busenbark, Mycorrhizae Applications
  Blair Busenbark explores the science behind mycorrhizae and then moves his focus to how landscapers can utilize the power of mycorrhizae in their business. Mycorrhizae use can allow Landscape Architects and Designers the opportunity to ensure their landscape vision becomes a long-term reality. Landscape installers will appreciate mycorrhizae reducing transplant shock and plant loss, which in turn reduces plant replacement costs. Landscape maintenance crews will appreciate the plant’s improved resilience to stressful conditions and improved garden performance. Thus, allowing them to focus more on landscape maintenance and less on plant care triage. Whatever sector of the landscape value chain you work in, mycorrhizae use can add value to you and your customers, which in turn will increase profits, customer satisfaction and new business referrals.

 

TUESDAY JANUARY 11

8:30 – 9:20 AM

Biorational Pest Management in the Landscape and Nursery

Dr. Gretchen Pettis, BioSafe Solutions

 

Researchers and growers are increasingly discovering new and better ways to effectively and economically utilize biorationals and beneficials to decrease plant damage and reduce the environmental impacts of plant health management in the nursery and landscape. Supply chain maturation, market competition, and rearing and release innovations make this type of pest management ever more viable for growers and landscape pest managers of all sizes. This session will introduce you to the ins and outs of incorporating biocontrol tactics and biorational pesticides into a successful pest management plan.

 

*NC Pesticide Applicator Course Credit Type: D, L, N, X

 

   

9:30 – 10:20 AM

Pesticide Issues in the Spotlight
Frank Wong, Bayer
 

This presentation will provide an update on key regulatory and public policy affecting pesticide use in the green industry. Information on recent regulatory decisions for glyphosate, neonicotinoids, chlorpyrifos and other chemistries will be discussed. This session will also address larger trends on pesticide use and the importance of public engagement and advocacy. Attendees will have a better understanding of key pesticide issues and how to address them with customers and clients.

 

*NC Pesticide Applicator Course Credit Type: D, L, N, X

   

10:30 – 11:20 AM

Common Arthropod Pests Affecting the Landscape
Dr. Matt Bertone, NCSU Plant Disease and Insect Clinic
 

In this talk, Dr. Matt Bertone will present information on some of the most common arthropod pests (insects, mites, etc.) affecting landscape plants in North Carolina. The focus will be mainly on biology and identification of these organisms. In addition to current pests, he will introduce some species that are not yet in the state but may impact landscapes if/when they are introduced here. Recognizing these pests can help with early detection and management.

 

*NC Pesticide Applicator Course Credit Type: D, L, N, X

   
11:30 AM – 12:50 PM Lunch and Keynote Learn more here.
   

1:00 – 1:50 PM

Management of Phytophthora Using and IPM Approach
Inga Meadows, NCSU
 

Species of Phytophthora are soil borne organisms that, once established, can be difficult to manage. An integrated approach is necessary to be successful with this pathogen on ornamentals in the landscape. Three years of research in screening landscape herbaceous ornamentals for their ability to perform in Phytophthora infested landscape beds will be presented. In addition, general management practices including fungicide efficacy will be highlighted.

 

*NC Pesticide Applicator Course Credit Type: D, L, N, X

   

2:00 – 2:50 PM

Recognizing and Avoiding Herbicide Injury in Landscape Plantings
Joe Neal, Ph.D., NCSU
 

Incidences of herbicide injury to landscape plants have been more frequent in recent years.  Diagnosing herbicide injury can be complicated.  In this presentation Dr. Neal will review some of the most common causes of herbicide injury to landscape plants, what can be done to prevent injury, and what to do if you suspect you have herbicide injury on your landscape plants.

 

*NC Pesticide Applicator Course Credit Type: D, L, N, X

   

3:00 – 3:50 PM

Biological Control, is it right for you?

Suzanne Wainwright-Evans, Bug Lady Consulting

 

In this session The Buglady will talk about where we are at with biological control. What pests is it working for and in what cases pesticides may still be needed. How to use beneficials and pesticides together will also be covered.

 

*NC Pesticide Applicator Course Credit Type: D, L, N, X

TUESDAY JANUARY 11

8:30 – 9:20 AM

 

Perennial Success in the South
Kata Kress Wallace, Walters Gardens
  With pollinator gardening all the rage, native plants in demand, and high-profile projects like the High Line front and center, perennials are on consumers’ “must have” list. How can finished perennial producers ensure they have sellable, finished crops at the right time for their customers? First, choose selections that can handle the South’s heat and humidity. Second, know each crop’s critical production steps and how to manage them post-transplanting from liners or bareroot. Walters Gardens, Inc. has an intense breeding program and a research and trialing department that utilizes the science of perennials. New cultivars undergo a rigorous and lengthy selection and evaluation process before they’re introduced to the market. Their current offerings include improved cultivars with better disease resistance and habits that make producing clean, healthy crops easier. It includes longtime favorites and several newer genera boosted by the popularity of native plants and pollinator-friendly gardening. Get a tour of selections from their program with a focus on successful production and cultivation.
   

9:30 – 10:20 AM

 

Best Sales Ever . . . now what?

Jeff Gibson, Ball Horticulture

 

2020 & 2021 were some of the best sales years ever for many garden centers. Over 15 million new garden customers  showed up at garden centers!

Now What? How do we keep them and grow them into lifelong gardeners!

   

10:30 – 11:20 AM AM

Selling Online for In-Store Pickup: Does it make sense for you?

Timothy Howard, Clarity Connect

  This will be a very practical discussion of the pros and cons of selling online for in store pickup. We will review a number of retail garden centers that have implemented online plant sales for pickup or local delivery. This will include very small ‘mom and pop’ garden centers to larger ‘more sophisticated’ operations.  After we’re through, you’ll have a better idea about the viability of adding online sales to your website.
   
11:30 AM – 12:50 PM Lunch and Keynote Learn more here.
   

1:00 – 1:50 PM

Dealing with Pests in the Garden Center

Suzanne Wainwright-Evans, Bug Lady Consulting

 

Garden centers are designed to sell plants to the public, not be a commercial growing facility so how do you deal with pests when they show up? In this session we will go over how scout for pests on arriving plants and how to treat them in a retail environment.  Pesticides and biological control options will  be covered.

 

*NC Pesticide Applicator Course Credit Type: D, L, N, X

   

2:00 – 2:50 PM

Time-tested Plants: Must Have Plants for All Home Landscapes
Bryce Lane
  With a new plant being introduced every minute, there is a great emphasis on buying the latest and greatest plants. The long-term success of these new plants is questionable at best, resulting in frustration & uncertainty among gardeners. Although newly introduced plants create excitement in the gardening world, we shouldn’t forget those “time tested plants” that, for years, have been predictably thriving in our customer’s gardens. This talk covers many of the most time-tested plants that I believe Garden Centers should not only sell, but promote wholeheartedly!
   

3:00 – 3:50 PM

Stay Classy and Make Money: Tips for Hosting Successful Classes & Events
Heather Rollins, Fairview Garden Center
  Hosting classes and events can be a great way to increase traffic and drive sales.  Join Heather Rollins, Marketing Director at Fairview Greenhouses & Garden Center, Inc. , as she discusses ways to plan classes, promote events and track ROI.  She’ll describe both successes and failures when hosting past events within the retail horticulture and Agrotourism industries.  The ultimate goal is to get the most out of an event in terms of time, money and effort.

 

Wednesday Education Tracks

Don’t miss the Wednesday keynote speaker, Bryce Lane, Teacher, Speaker, & Horticulturist, from 12:00 – 12:50 PM. Learn more here.
WEDNESDAY JANUARY 12

8:30 – 9:20 AM

 

Social Media Best Practices
Kelly Dowell, Keldo Digital
 

This session will describe best practices for each of the primary social media channels with practical tips attendees can implement right away to stand out.

1. Facebook
2. Instagram
3. LinkedIn

Learn about what is working for Keldo Digital’s clients, identify what tools you can use to be more successful and explore the use of ads: how to get the best bang for your buck. Bonus tips for the more seasoned social media pro will be shared throughout the session.

   

9:30 – 10:20 AM

How Good is Your Data? Three Critical Factors to Consider
Steve Steele, Steele Dynamic Services, LLC.
  No matter how good your systems are, three critical factors will determine if the data they contain is useful when it comes to important daily business functions like decision making and analyzing company and individual performance. This session explores these factors and how they relate to data’s role in helping manage the financial and day-to-day operations of the company and provides tips for businesses to assess their own systems in order to maximize their value.
   

10:30 – 11:20 AM

Cyber Security for the Evolving Green Industry
Michael Mayberry, Level Green Landscaping
  The transition of the landscaping industry into a digital operating environment creates new threats that we haven’t dealt with before.  Owners need to be aware of these attack vectors and take steps to mitigate. The prevailing mindset of the industry is that we “just cut grass” and have nothing worth stealing.  However, data is important to all our businesses and without it our businesses could potentially grind to a halt, or at a very minimum, create a headache that can last for weeks or months.  We will discuss the different types of cyber-attacks that can affect your business, the impacts of an attack, how to protect your assets, software that can help, costs of protection, and most importantly – how to train your people and create a culture of security.
   
11:30 AM – 12:50 PM Lunch and Keynote Learn more here.
   

1:00 – 1:50 PM

Women in the Green Industry Panel: Debunking Myths and Tearing Down Roadblocks
Moderator: Dana Massey, Plantworks Nursery

Panelists: Kata Kress Wallace, Walters Gardens; Caitlin Clineff, Myatt Landscaping; Nelsa Cox, The Garden Hut; Eric Magnum, CAT; Sara Hawkins, CAT 

  Gender diversity in the green industry presents many benefits to the operations of your organization. Recruiting and retaining women in this industry is not a women-only concern; it is the charge we should all lead, no matter our gender. The purpose of this session is to debunk myths about women in the green industry, how to make your organization more gender diverse, and opportunities the industry offers in better leading your gender-diverse team. Our panelists will offer varying perspectives based on their years in the industry to discuss the changes they have seen and the changes yet to be seen to retain women in the industry successfully and feature a male perspective for the first time.
   

2:00 – 2:50 PM

H-2A & H-2B Program Comparison 101
Megan Wright, Más Labor
  This session will cover the scope of each program, including similarities and key differences between the H-2A and H-2B visas. We will discuss each program’s requirements, barriers to entry, and best practices for employers.
   

3:00 – 3:50 PM

Marketing Strategy & Preparing an Annual Plan
Jenna Richardson, Dynamic Vision Consulting
  A goal without a plan is difficult to accomplish. In this course, we’ll walk through the necessary steps to build an organized and actionable marketing plan for the upcoming year. We’ll highlight a number of marketing strategies that can be implemented at your own pace. The takeaway will be a clear direction for growth heading into 2022.

 

WEDNESDAY JANUARY 12

8:30 – 9:20 AM

Emerging Technologies in the Green Industry
Michael Mayberry, Level Green Landscaping
  Every day new technologies are developed that can help run a green business more safely, with higher quality and better efficiency. From drones and robots to cellular water sensors, internal communications or mobile apps – there are lots of ways to remove friction and increase productivity. Innovation and creative adaptation of available technology are going to change the shape of the industry by reducing labor pressure and increasing client communication. Learn where to look for emerging technologies and how to maximize their strengths for your company.
   

9:30 – 10:20 AM

Bringing Native Plants into NC Coastal Landscapes: Perspectives from Nursery and Landsape Professionals
Jane Harrison, Coastal Landscapes Initiative
Lloyd Singleton, NCSU Extension
 

More customers are asking for native plants and nature enhancing landscapes but is the industry poised to help them? What plants are we ready to propagate and sell, what plants work well, and what considerations should be given to native plant design, installation and maintenance in North Carolina’s coastal areas? In this session, a panel of professionals will share results of a 2021 grower survey; explain which plants and design approaches have worked for them; and introduce new educational material. The session will be facilitated by leaders of the Coastal Landscapes Initiative.

 

 Four Learning Objectives

  1. Increase knowledge of specific coastal native plants that work well in a developed landscape  
  2. Explore design, installation and maintenance considerations for native plants
  3. Improve ability to communicate with clients about using native plants in the landscape
  4. Increase understanding of native plant supplies
   

10:30 – 11:20 AM

Smart Solutions with Grasses & Sedges
Shanon Currey, Hoffman Nursery
  Grasses and sedges play many roles in landscapes, from low-key groundcover to seasonal superstar. Their best role is offering solutions to tricky landscape situations while providing a host of ecological services, like supporting pollinators and improving soil. They shine on steep slopes, in rain gardens, and as no-mow alternatives where traditional turfgrass struggles. Plant breeders are focusing on native cultivars and selecting for showier color and outstanding habits. Find out what’s coming down the pike and see the stellar aesthetic qualities that make them essential for any garden. With a focus on landscape solutions, and a nod to beauty, discover where grasses and sedges do their best work.
   
11:30 AM – 12:50 PM Lunch and Keynote Learn more here.
   

1:00 – 1:50 PM

 

Electric, Connected, Autonomous: Landscaping’s Technological Transformation 
Isaac Roberts, Scythe Robotics
  Compared to other industries, landscaping has been technology-starved and slow to innovate–until now. The rapid development of new technologies like electric power, smart machines, and advanced robotics is creating a wave of innovative solutions poised to transform the industry and change your business for the better. Learn how these next-gen tools will help you win more customers, run your operations more efficiently, and get more done with less people.
   

2:00 – 2:50 PM

Boxwood in the Landscape – Keep ’em Healthy and Happy
Holly Scoggins, NewGen Boxwood
  Boxwood (Buxus spp and cultivars) remain popular landscape plants due to their classic beauty and deer resistance.  Dr. Scoggins summarizes the wealth of research-based information regarding cultivar selection, site selection, planting, and maintenance practices that will help mitigate challenges to boxwood health.
   

3:30 – 4:20 PM

New Plants on the Market, Moderated by the JC Raulston Arboretum
Moderator: Mark Weathington, JC Raulston ArboretumPresenters: Walters Gardens, Hoffman Nursery, Hawksridge Farms, Spring Meadow Nursery
 

New plants are the lifeblood of the industry.  Learn about new plants entering the market at Mark Weathington invites several nurseries to share their latest and greatest.  Presenting nurseries currently scheduled are Walters Gardens, Hoffman Nursery, and Hawksridge Farms.

*Held at the Greensboro Coliseum

 

 

 

 

Coordinated by the NC Sod Producers Association

WEDNESDAY JANUARY 12

8:30 – 9:20 AM

What’s New in the Turf World: Plants, Pesticide Practices, and Publications
Grady Miller, Ph.D., NCSU
 

This session will focus on pesticide and cultural management practices for Micro-clover, new turfgrass varieties, and organic lawn care pest management.  Participants will also learn about summer fertilization of tall fescue and how it impacts turf quality and disease pests.  Additionally, participants will learn about upcoming NC State turf release varieties.

*NC Pesticide Applicator Course Credit Type: D, L, N, X

   

9:30 – 10:20 AM

Usina an IPM Approach for Insect Pests in Warm and Cool Season Turf
Rick L. Brandenburg, Ph.D., NCSU
 

This session will provide information on effective insect management for common turfgrass pests found in commercial and residential lawns in North Carolina.  During the past few years there have been several pests that have made resurgence in the Southeastern US. Information presented will include the latest research-based information and recommendations on current and forthcoming insecticides as well as cultural management practices for effective insect management. This seminar will also include information on the fate and behavior of insecticides in a turfgrass environment.

*NC Pesticide Applicator Course Credit Type: D, L, N, X

   

10:30 – 11:20 AM

Advanced Weed Management for Landscape Turf
Fred Yelverton, Ph.D., NCSU
 

This seminar will provide participants information about weed control products for landscape turf using new herbicide chemistry and herbicide application strategies.  Identification strategies to properly diagnose and manage difficult to control weeds will be discussed from the relationship of landscape cultural and pesticide management programs.  Attendees will be exposed to weed management practices including chemical and cultural turf weed control techniques in the landscape.  Participants will learn about specific weeds in NC with an emphasis on common and troublesome weeds in landscape environments and effective control programs.

*NC Pesticide Applicator Course Credit Type: D, L, N, X

   
11:30 AM – 12:50 PM Lunch and Keynote Learn more here.
   

1:00 – 1:50 PM

 

Disease Management in Turfgrass Landscapes
Jim Kearns, Ph.D., NCSU Professor and Extension Specialist
 

Diseases are a seasonal problem in landscape in cool and warm season turf.  In many cases, fungicide applications are the most expensive pesticide applications that turf managers utilize.  This makes it very important to identify the disease, understand the proper fungicide, and apply the product at the appropriate time.  In this seminar, information provided will focus on effective disease management and identification for commercial and residential lawn care operators in North Carolina. Information presented will include the latest research-based information and recommendations on current and forthcoming fungicides as well as cultural management practices for effective disease management.

*NC Pesticide Applicator Course Credit Type: D, L, N, X

   

2:00 – 2:50 PM

New Challenges and Changes Ahead with Turf Pesticides
Travis Gannon, NCSU
 

Pesticides are commonly incorporated into comprehensive pest management plans; however, pesticides have permeated news outlets in recent months and years.    Unfortunately, much of the disseminated information has been misconstrued and/or contains misinformation and the scrutiny around their use will likely continue to increase in the future.   While pesticides are an integral component of pest management plans, it’s imperative for personnel to understand intricacies of how pesticides perform and behave to optimize efficacy without adversely affecting human or environmental health.  It is also very important to keep up with the latest pesticide laws and pesticide registrations changes.  In this session participants will learn about the latest upcoming pesticide registration changes as well as the fate and behavior of pesticides in a turfgrass environment.  Information provided will be the latest NCSU pesticide research concerning how pesticides react in a turfgrass system.

*NC Pesticide Applicator Course Credit Type: D, L, N, X

   

3:00 – 3:50 PM

Planning a Seasonal Calendar for Cool and Warm Season Turf Pests
Matt Martin, NCSU Extension Specialist
 

This seminar will focus on developing a seasonal pesticide maintenance plan for cool and warm season turf species. Understanding how and when to control pests in cool and warm season using preventative rather than curative pest control measures is critical to successful long-term success.  Managing turfgrass pests using preventative disease, insect, and weed strategies may provide longer pest control with fewer pesticide applications. Participants will learn how to develop specific programs for reduction of disease, insect, and weed activity, taking advantage of cultural, biological and chemical strategies.

*NC Pesticide Applicator Course Credit Type: D, L, N, X

 

Coordinated by the Carolinas Irrigation Association

WEDNESDAY JANUARY 12

8:30 – 9:20 AM

Basic Master Planning – Part 1 – Irrigation vs. Sprinkler Systems, Two Different Things
Chris Keating, The Toro Company
   In Part 1, learn the purpose of irrigation as well as the definition. Understand the difference between the landscape’s water requirements, and the appliance we design and build to deliver that water. Familiarize yourself with irrigation terminology like Distribution Uniformity, Irrigation Efficiency, Field Capacity, Infiltration Rates, Precipitation Rates, etc.
   

9:30 – 10:20 AM

Basic Master Planning – Part 2
Chris Keating, The Toro Company
   In Part 2, calculate the specific water requirements for each irrigation site. This is a “pre design” exercise. It can be a mistake to design and build a system without properly calculating the worst case water needs of the landscape and then analyzing or specifying a water supply to deliver the goods during peak demand times.
   

10:30-11:20 AM

Large Turf Rotor Types, Applications and Project Examples
Jim Laiche, The Toro Company
  Learn the applications and installation practices for large turf rotors with water distribution up to 180’. Examples will include both synthetic and natural turf applications along with hydraulic requirements to successfully design and install a system with large turf rotors.
   
11:30 AM – 12:50 PM Lunch and Keynote Learn more here.
   

1:00 – 1:50 PM

Effective Irrigation Scheduling
Art Elmers, Netafirm Irrigation, Inc.
   How much water is enough? How much irrigation is required? How do we save money while allowing a newly installed, or established, landscape to thrive? This seminar will discuss the methods used to determine a proper irrigation schedule using different irrigation technologies. Topics covered include soils effect on scheduling, plant material effect on scheduling, setting up a simple irrigation schedule, and smart technology.
   

2:00 – 2:50 PM

Cool Tools
Clark O’Neill, Celtic Outdoor LLC
  Learn the tools you absolutely MUST have on-hand in your irrigation trucks and a few that you might not even know you need. From WD-40 to PAM … from MAP gas to gas pumps … add a few creative tools to your line-up of go-tos to help make the jobs easier and the profits larger!
   

3:00 – 3:50 PM

New Age Troubleshooting
Brad Comer, Hunter Industries
  Technology is constantly evolving. As a result, so do the methods and techniques used to troubleshoot. This session will examine the newest technology and techniques used to manage it. Learn how to make troubleshooting more effective, efficient, and easier, all while saving you both time and money. 

 

Coordinated by the NC Urban Forest Council

WEDNESDAY JANUARY 12

8:30 – 9:20 AM

The Cultural Landscape Influence
Yasmin Fozard, Asoka & Company
  The presentation will discuss the importance of culturally influenced landscapes in the community. It is a well-known fact that both natural and man-built landscapes act as landmarks and hold both historical and emotional meaning in our lives. People will travel long distances just to experience a particular cultural landscape and artist need them for inspiration.
   

9:30 – 10:20 AM

Green Stormwater Treatments and Trees
Dan Greenberg, Landscape Architect, Withers Ravenel
  Learning Objectives:Learning Objectives:1. Understanding the impacts of stormwater locally and regionally over a watershed.2. Understanding the types of green infrastructure devices available, their benefits and challenges.3. Developing a palette of trees that are appropriate for use in these facilities.
   

10:30 – 11:20 AM

Writing the Best Specifications for Trees: Making Trees Work
Dr. Barbara Fair, NCSU
   In this presentation. Dr. Fair will discuss some important details to include in your plant selection and installation specifications- from species selection to soil amendments and planting techniques for a variety of situations. In addition, she will cover the things not to include. Finally, Dr. Fair will give you some examples of some excellent specifications.
   
11:30 AM – 12:50 PM Lunch and Keynote Learn more here.
   

1:00 – 1:50 PM

Pruning for the Future: Training to be a Champion
Scott Alba, Black Mountain Arborists
  This presentation will briefly cover tree anatomy and compartmentalization, leading to a more in-depth discussion on pruning technique and reasons to prune, focusing on pruning young trees. Young tree training is critical for the long-term health of a tree. Scott will demonstrate proper young tree training techniques to ensure attendees leave with a clear understanding of the process.
   

2:00 – 2:50 PM

Spreading Their Wings! Updates and Management for Invasive Urban Pests on the Move
Dr. Kelly Oten, NCSU
 

Invasive pests can stress, reduce aesthetics, or even kill landscape trees. Learn more about the current spread and management of several invasive pests important to NC urban forests: emerald ash borer, spotted lanternfly, crape myrtle bark scale, and Asian longhorned beetle.

*NC Pesticide Applicator Course Credit Type: D, L, N, X

   

3:00 – 3:50 PM

Recruitment Strategies for the Workforce
Panelists: Patrick George, Heartwood Tree; Connie Hoys, Southern Garden; Jeff Kish, Bartlett Tree Experts
  We can all agree that one of the hardest undertakings of managing a business is getting and keeping motivated employees. This panel of industry experts will each highlight their workforce development program efforts regarding recruitment and retention. Challenges and strategies will be discussed followed by a question-and-answer period. 

 

Presented by members of the North Carolina Nursery & Landscape Association

Get in touch with us
Phone: (919) 816-9119 | Fax: (919) 816-9118 | Email: info@ncnla.com
NCNLA 968 Trinity Road, Raleigh, NC 27607